There are many reasons for this decision. Traffic studies show that a roundabout allows traffic to flow faster and easier than an intersection with traffic lights. In the case of the Bradbrooke/Gladstone Roundabout there are fewer delays for traffic heading north and south, as well as shorter wait times for traffic going west. This is important because of the railway tracks east of the intersection.
Roundabouts are not as expensive as traffic lights, improve traffic flow, have environmental benefits (by reducing the amount of idling at the intersection) and improve the overall appearance of the intersection.